The “i” letter, which stands before “Design”, has different denotations and connotations that match with the concept of the project: 1.It is an abbreviation of the word: “Interior”, referring to the main topic of the project; 2.Linguistically, it means the action of designing. Indeed the intention of iDesign is to teach the user and give him the possibility to develop his own design; 3.It highlights a personal way to approach design. A personal path: iDesign offers different methods and tools to approach the world of Interior Design; 4.The letter “i” can be considered as a sign reminding of an approximated human figure, with a body (the vertical string) and a head (the dot above the string). Indeed this association of ideas gave me the idea foiDesign logo; 5.The “i”, as a stylized human figure, underlines the importance of the emphatic human force that is behind any type of design process. It also stands for the new idea of creating an Interior Design learning site considering not only the rational but also the emotional response of the user.

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